You know content marketing is a must have but how do you manage it? In comes the editorial calendar. Choose your tool, decide on frequency, make a strategic plan and select topics so you can spend more time writing instead of staring at a blank page.
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First of all, blogs drive traffic to your website. Second, blogs offer a way to keep people informed, engaged and intrigued by providing them useful information. Third, blogs can provide an additional revenue stream through online advertisements.