Now some of you may be asking yourselves, "How important can an email signature be, really?" It seems like such a small issue, and that's probably why so many tend to overlook it. But it really is much more important than it appears on the surface.
Viewing entries tagged
If you have something to say and can say it well, email marketing can be the ideal channel for staying connected with clients. If you want email marketing to pay off, then honesty, consistency, quality, and succinctness are essential.