Developing a new brand image demands so much effort, the last thing you want to do is undermine all that hard work with a less than thoughtful implementation plan.
Here's how to plan the launch of your new branding...
As children, we are constantly being “graded” - test scores, report cards, and awards. Back then we didn’t always look forward to getting our results, but when we were on our game, we couldn’t wait. As adults, why not get the same sort of reward?
How do you know if that group of people you're networking with - you know, the ones you get together with once a month or even weekly - really knows what you do and when to refer you? You do this little test...
If you're a Millennial, you really don't need to read this — But if you're a GenX'r or Boomer looking to dive into the vast Twitterverse, you may want to brush up on your Social Media terminology before you take the plunge.
As a small to mid-sized business owner, your marketing budget can be one of the most difficult expense items to tackle.
Before you get started on your presentation, ask yourself if PowerPoint is truly the right tool for this presentation. With so many options out there, be sure to choose the right type of presentation for your subject, your audience and your personal style.
Whether your website is an informational or brochure style site, a community or social site, or a robust e-commerce site, take note, there’s something in these 5 website tips for everyone.
It’s common for clients to refer to their logo as their brand, when in fact it’s really one of many cues that connect your audience to your brand.Every time your customers and potential customers interact with your organization, they’re being influenced – it’s up to you to decide how.