Brand inconsistency can have a significant impact on brand recognition and recognition is how you build brand equity. Take a look at easy ways you can avoid the common pitfalls of inconsistent branding:
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Developing a new brand image demands so much effort, the last thing you want to do is undermine all that hard work with a less than thoughtful implementation plan.
Here's how to plan the launch of your new branding...
Picking the right mascot can make your brand easily identifiable and can be immensely captivating to your target market, but choosing the wrong one will do little to help you attract and retain new customers.
Managing your social media can be difficult if you have limited resources. Tools like SocialBro, TweetDeck, HootSuite, Sprout Social, and Tweepi–to name a few–are there to aid you in your social media strategies.