If your client asked one of your employees what the meaning is behind your logo, could they answer the question? How about if someone asked what the brand purpose is? For that matter, can you as the owner of your business answer these questions?
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From the Pack Leader
As children, we are constantly being “graded” - test scores, report cards, and awards. Back then we didn’t always look forward to getting our results, but when we were on our game, we couldn’t wait. As adults, why not get the same sort of reward?
How do you know if that group of people you're networking with - you know, the ones you get together with once a month or even weekly - really knows what you do and when to refer you? You do this little test...
I can't tell you how many times over the last 20+ years I've gotten calls from someone that hired a freelance designer who, for one reason or another, did not fulfill their professional obligation and left the client in a pickle. This is such a tough call to take.
Please excuse me while I wipe the drool from my chin! I just finished reading a blog article at eyeondesign.aiga.org about Mad Med – how designers are hooked on it and how we gobble up the visual candy being served on every level from the hidden gems in the background to the opening graphics.
How do you know it’s time to redesign your website? It really boils down to 3 key reasons: Usability, Messaging and Technology. Read on to gain insight and a few tips from Ruff Haus
We’ve been making the most of an illustration of our ca-nine to five'r, Quigley. For Halloween, we turned him into FrankenQuigley, on the 4th we turned him into QuigLincoln, and at Christmas he was Ol' Saint Quigley. This Thanksgiving he gets to be a free-range turkey!
Budweiser has figured out once again how to use man's best friend to tug at our heartstrings and advertise beer at the same time. Kudos to them for also promoting safe drinking, our companions are counting on us!
This holiday is the closest us humans get to living like a dog - we get to eat and lounge around all day long! ;)
22 million Americans plan to dress up their pets for Halloween.
Happy National Dog Day! This day has 2 goals: to honor dogs, and to rescue dogs from homelessness and abuse. It's an opportunity for us to recognize and appreciate the value and importance of dogs in our lives. Give some extra love and attention to your pooches today!
Happy fourth of July from the Ruff Haus Pack - we are having so much fun playing "dress up" with this illustration of Quigley our office pup. We like to repurpose graphics!